Upload as many high-resolution photos as you ne to show the item from every angle. Include the ability to zoom in on the photos, as well as 360-degree views and videos of the items. When Zappos add product videos in 2012, the company report that customers were 64% more likely to purchase after viewing them.
Another way to multiply information
Add customer reviews to your product page. Another buyer’s experience can be a great source of information, especially for someone who has never purchas from you before and doesn’t have first-hand knowlge of your quality or sizing. And give your customers an easy way to ask questions, whether on the product page, through live chat, email, or an FAQ page.
Explain sizes clearly
If you sell clothing online, your return rate is likely higher; CNBC reports that 40% of clothing purchas online is return . Your product descriptions also require detail measurements. And if your images include models, include their measurements, such as height and weight, as well as the clothing size they are wearing.
Consider using “real” people as models. A typical customer may have a hard time judging whether an item will fit them when comparing themselves to an ideal, and seeing a “real” person, along with information about their body shape and the size of the item they’re wearing, can help them visualize whether it will fit them.
Ecommerce sizes
Everlane includes a wealth of product and style details to gambling data taiwan help customers get a clear idea of the fit of their products before adding them to their cart.
by collecting data such as their fit preferences (fitting or loose clothing, etc.). Another option is to use a tool like True Fit or Virtusize , which helps the customer compare the size of your clothing calling list to the ones they already own. customer has already purchas from your online store, their measurements are stor, but they can also enter the measurements of the clothes they already own to compare the fits.
If nothing else work
If you find that serial returns are hurting your bottom line too much, your last resort is to consider banning abusive customers. This tactic may seem extreme, but more and more You can staff indeed in the event help customers retailers are considering it, especially since Amazon implement a lifetime return ban for its serial returners in May 2018. In a study by Brightpearl, 61% of U.S. retailers said they would consider this option as well.
The challenge, however, is to establish a reasonable threshold that would allow serial returners to be identifi, and 44% of retailers say they do not have the right technology to do so. No one wants to make a mistake and lose customers because of it.