Rates much faster Or use an automated testing tool like Optimizely which will provide data . about which versions of content or landing pages perform best Here are a few areas . to test A top bar with yes/no options They integrate into the site experience seamlessly . and aren’t as intrusive as popupsl Take over pages They annoy some people but timing . is important Hello Bar for example uses an exit-intent takeover which shows when people are .
Trying to Leave the Site
Trying to leave the site They’ve been able to afghanistan cell phone number list collect an additional 900 emails a . month with just that one change Different CTAs For example test one that pushes for . an email sign up another that suggests a white paper download etc Content headlines and . formats Do question headlines drive more traffic? What about listicles videos etc Do you need . to test forever? Yeap website visitors leads sandlot Even if you find something that works .
Really Well It Might Not
Really well it might not work next month or next year types of products: from consumer goods to industrial equipment Final thoughts The reality . is good content is not enough to turn traffic into leads — at least not . on its own If you really want to close the loop and turn site visitors . into leads you need to pay attention to the data Start by figuring out who . exactly you need to target Then look for ways to smooth the conversion path and .
Make It Easy for Users
Make it easy for users to convert by offering changsha mobile phone number list content customized to their specific needs . Finally test Keep testing I am constantly surprised by what we learn about our customers . and our leads by testing strategies — even ones we didn’t think would be particularly . effective Note Identify anonymous website traffic by using Leadfeeder to see companies already visiting your . website Sign up for Leadfeeder’s free 14-day free trial Anna Crowe By Anna Crowe Anna .
Works as a Seo Consultant
Works as a SEO Consultant and writer for Search Engine Land Over the last decade . Anna has successfully developed and implemented online marketing strategies SEO and conversion campaigns for 100+ . businesses of all sizes; from the Fortune 500 to startups and nonprofits She enjoys burritos . and puppies (in that order) More leads no forms Sounds too good to be true? . It’s not Identify companies already visiting your website and turn them into qualified leads to .