Maintain the same range of colors and . Preferably bright colors. Below you can see an example from the lego company where the . Brand Or other motivations colors (red and yellow) are maintained, but elements in green are introduced and the . Important points of the advertising are highlighted with a brighter green. Color is essential for .
Children’s advertising campaigns example of advertising with green
In the main elements the child as . The vp administration email lists protagonist one of the most common mistakes when considering children’s advertising Or other motivations is to have . Adults presenting the product. If the product is focused on children, then those who should . Interact with it should be the children themselves, as this helps caregivers know if it . Is suitable for the child or not.
In fact a study by the rey juan
. Carlos university of spain indicates that the image of a minor in a campaign provides . Positive values such as tenderness, the audience’s own affection, as well as interpolations for viewers . To reflect on the child we once were or the one we still continue to . Be. In the following example we can see an advertisement for mattel’s barbie where in .
Addition to having girls as protagonists we can
See how the product is linked to . The how to create the ideal twitter inspirational element to tell girls that they can be whatever they want. Emotional links . Are great Or other motivations for children’s advertising mattel barbie advertising that incorporates children as protagonists suitable channels . Selecting the ideal channels is essential for the creation of children’s advertising, since this type . Of advertisement usually has multiple restrictions and not all channels are suitable for this task.
For example social networks are ideal for creating
Advertisements that are directed at children phone number thailand because . Despite the age restrictions, many children have access to these applications. However, paid advertising cannot . Be created for this segment in applications such as youtube where there is a division . Between content for adults and children, where in the latter there cannot be direct advertising. Children’s advertising finds different important filters on social networks example of restrictions for children’s campaigns .