This mia coverage was excellent. A but it was also fleeting. We’d get a mia hit. A we’d see customers coming in. A then two weeks later. A traffic would drop off and we’d have to go get another mia hit. It was difficult and meant our sal were out of our control. CellarThief was list as one of the top 100 internet retailers So we took a deep breath and phone number library examin what was driving our sal. Most compani simply don’t do that. They have their channels. A their budgets. A and their sal. And they simply don’t do the work necsary to understand where their bt customers are coming from.
We were the same.
We knew we were getting sal from SEO. We knew we were getting referral traffic. We also knew we were getting affiliat to promote us. But we didn’t know how much each of them was contributing to our sal every day. A every week. A and every how to send bulk messages on whatsapp business without adding a contact month. The most difficult thing was that we couldn’t prict how much revenue we could generate in a day. A a week. A or a month. This began to create difficulti for our purchasing. We simply didn’t know how much wine to commit to supplying to our suppliers.
Some days we sold 5 cas and other days 50.
So we chose one channel to focus on. A and that channel was e-commerce email marketing. We knew email campaigns would be beneficial A but it was also fleeting for us. We knew email campaigns can be incribly rewarding and succsful. And. A as I said before. A our goal china leads was to tell the story of the people behind the win. A and we felt email was the bt way to do that. We knew our email marketing efforts were helping us build relationships with our customers. However. A it was difficult to quantify the financial value of our email marketing efforts.
We spent 60 days really understanding
Ou subject line and review other email marketing efforts and email A but it war e-commerce compani’ subject lin to learn more. the week and tim of day we sent our email campaigns. s also fleeting campaigns. and staying clear of spam filters.