Whether you have a business, a brand or simply a personal project, having a website is essential. But having a website alone is not enough. Your website needs to appear on Google. And here we will explain why, using real numbers and clear arguments so that you understand the importance of being visible on the world’s largest search engine.
The Importance of Google
Google is the world’s leading search engine. According to recent data, Google holds approximately 92% of the global search engine market (Statista, 2023). This means that when people estonia email list 154781 contact leads want to find something on the internet, they usually use Google. If your website doesn’t appear in search results, you’re missing out on a huge opportunity to reach your target audience.
Numbers that Speak Loud
Organic Traffic : About 53% of an average website’s traffic comes from organic searches (BrightEdge, 2023). In other words, more than half of the visits your website might receive come directly from searches made on Google.
Daily Google Searches : Google processes over 8.5 billion searches per day (Internet Live Stats, 2023). This shows the massive volume of people who use the platform daily to find information.
Clicks on the First Results : Studies show that 75% of users never go past the first page of search results (Forbes, 2014). This means that being on the first page of Google is crucial to being found.
Trustworthiness : Websites that appear in the top results are seen as more trustworthy and relevant. This can increase your brand’s credibility and attract more customers.
Benefits of Being on Google
Increased Visibility : The more people who see your website, the greater the chance of attracting visitors who can become customers. Imagine your website being seen by a fraction of the 8.5 billion or other motivations what is important is to daily searches – the potential is huge!
Credibility and Trust : Appearing in the first results on Google conveys an image of professionalism and trust. Studies indicate that users tend to trust websites that appear at the top of search results more.
Organic Growth : Unlike paid ads, organic traffic continues to bring visitors at no additional cost after the initial SEO investment. This can save you a lot of money in the long run.
Access to New Markets :
Google is used by people all over the world. Your website can be found by a global audience, opening doors to new markets and business opportunities.
Competitive Advantage : Being well-positioned in Google can give you a trust review significant competitive advantage. If your competitors are on the first page and you are not, they are capturing potential customers that you are missing out on.
Conclusion
Being present on Google is not just an option, it is a necessity for any business that wants to grow and stand out in the digital market. With the amount of searches performed daily and the trust that users place in the first results, it is vital that your website is well positioned to take advantage of all the opportunities that Google offers.